iGaming Advertising Agency for Casinos, Slots and Poker
Run compliant ad campaigns for online casinos, slots, poker rooms, and real-money gaming platforms. Our media buyers know iGaming policies inside and out, across every major advertising platform.
Why iGaming Brands Choose Unled Network
Most agencies won't touch iGaming because the ad policies are complex, accounts get flagged easily, and compliance requirements vary by jurisdiction. We built our entire operation around solving these exact problems.
Certified Gambling Ad Accounts
We use Google Ads agency accounts and Meta Business Manager accounts that are pre-approved for gambling advertising in regulated markets. No more rejected ads or suspended accounts.
Geo-Targeted Compliance
We know which countries allow gambling ads and which don't. Our campaigns are geo-fenced to only serve in jurisdictions where your operator licence is valid, keeping your accounts safe and your ROAS high.
CPA-Focused Optimisation
Our managed campaigns are optimised for first-time depositors (FTDs), not just clicks. We track the full funnel from impression to deposit and optimise bids, creatives, and landing pages accordingly.
Gaming-Specific Creatives
Our creative production team builds ad creatives that convert iGaming audiences, gameplay videos, bonus offer graphics, and dynamic retargeting ads that showcase your best-performing slots and games.
Multi-Account Infrastructure
Scale your iGaming campaigns across multiple accounts with our cloud browser delivery and virtual payment cards. Each account is isolated with unique fingerprints and billing.
Weekly Performance Reports
Transparent reporting with real numbers, CPA per market, FTD rates, ROAS by platform, creative performance breakdowns. No vanity metrics. You'll know exactly where every pound goes.
Advertising Platforms for iGaming
We run iGaming campaigns across every major ad platform, using the right platform for each stage of your funnel and each target market.
Google Ads
Search campaigns targeting high-intent keywords like "online casino," "best slots," and "poker room." YouTube pre-roll for brand awareness in regulated markets.
Get Google Ads Account →
Meta / Facebook
Lookalike audiences from your best depositors. Dynamic retargeting for lapsed players. Instagram Stories for new game launches and bonus promotions.
Get Meta Ads Account →
TikTok Ads
Short-form gameplay videos and big-win compilations for younger demographics. TikTok's algorithm is unmatched for reaching new audiences at scale.
Get TikTok Ads Account →iGaming Campaign Results
iGaming Advertising Questions
Other Industries We Serve
Betting
Sports betting, esports wagering, and odds platforms.
Learn More →Crypto & Web3
Exchanges, DeFi, NFTs, and token launches.
Learn More →Gaming
Mobile games, PC titles, and streaming platforms.
Learn More →E-commerce
DTC brands, dropshipping, and marketplaces.
Learn More →Fintech
Neobanks, lending, insurance, and payment solutions.
Learn More →iGaming Advertising FAQ
Can you advertise online gambling on Google?
Yes, licensed operators can advertise in approved jurisdictions with proper gambling certification. Ads must include responsible gambling messaging and target only licensed markets.
What advertising platforms work for iGaming?
Google Ads, Meta (with restrictions), X/Twitter, Microsoft Ads, and programmatic display networks. TikTok prohibits gambling advertising in most markets.
How do I get a gambling ads certification on Google?
Submit your gambling licence through Google's policy compliance centre. Approval takes 1 to 4 weeks. You must hold a valid licence in every target country.
What is the cost of iGaming advertising?
Google Search CPCs range £3 to £20. Meta CPCs are
Which countries allow online gambling advertising?
Key markets include UK, Malta, US (state-by-state), Australia, Germany, Sweden, Denmark, Spain, Italy, and Ontario. Each has specific creative and targeting requirements.
iGaming Advertising Resources
Guides, case studies, and regulatory insights for iGaming advertisers.
40% CPA Reduction for iGaming Operator
How we reduced FTD acquisition costs across 8 regulated markets.
GuideiGaming Advertising Regulations 2026
Country-by-country compliance guide for UK, EU, US, and LatAm markets.
Pillar GuidePerformance Marketing Guide 2026
Multi-channel strategy, attribution, and optimisation frameworks.