Marco Bianchi
7+ years turning italian e-commerce into measurable growth.
Over Marco
Ik ben Marco Bianchi, Consulente del mercato italiano, gevestigd in Milan, Italy. Al meer dan 7 jaar help ik teams met Italian e-commerce, fashion vertical advertising, Mediterranean market dynamics, met campagnes die policy-review doorstaan en winstgevend schalen.
My day-to-day work spans account architecture, creative iteration, and measurement design. I prefer practical playbooks over generic advice: define the conversion event first, then build audiences and bids around that signal.
At Unled Network I review and contribute to guides, product pages, and case studies so advertisers get operator-level detail-not recycled marketing fluff.
Expertisegebieden
Marco over Italian e-commerce
Most teams underestimate how much Italian e-commerce depends on account hygiene before spend ramps.
Start with a narrow offer and one primary conversion action. Run small daily budgets until event quality is stable in the ads manager, then expand geo or audience breadth.
Document every rejection or learning in a shared log so the next campaign does not repeat the same policy or tracking mistake.
When performance stalls, audit creative refresh cadence and landing-page message match before touching bid strategy.
Community-antwoorden
Lezersvragen beantwoord in Answers, blogthreads en productdiscussies
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Answers
Reader
How long does it take to warm up a Google Ads account safely?
Lees volledig antwoordA safe Google Ads account warm-up typically takes 2-4 weeks for general verticals and 4-8 weeks for restricted niches like crypto or gambling. The process requires daily spend increments, stable campaign settings, and isolated payment methods to avoid...
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Answers
Reader
Are warmed up Google Ads accounts worth it compared to a fresh account?
Lees volledig antwoordWarmed-up Google Ads accounts are worth it compared to fresh accounts because they offer higher daily spending limits, faster ad approvals, lower suspension risks, and better Quality Scores. Aged accounts with established history outperform new accounts,...
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Answers
Reader
Can you provide aged Facebook ad accounts that are already approved for gambling ads?
Lees volledig antwoordUnled Network provides pre-approved, aged Facebook ad accounts specifically authorized for gambling ads in regulated markets, with immediate spending capabilities and compliance safeguards. These accounts bypass the lengthy approval process and reduce policy...
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Answers
Reader
How do I run dating app install campaigns on Meta without getting the 'adult content' policy violation?
Lees volledig antwoordTo run dating app install campaigns on Meta without triggering 'adult content' violations, use age-appropriate targeting, avoid suggestive visuals/text, implement strict content moderation, and work with a managed service like Unled that specializes in...
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Answers
Reader
My website was flagged as compromised and my ads were disapproved - how do I fix this?
Lees volledig antwoordTo fix a compromised website flagged by ad platforms, first scan for malware and vulnerabilities, clean infected files, then submit a detailed reconsideration request with evidence of remediation. For urgent cases, Unled's managed recovery service handles...
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Answers
Reader
What is the safest way to scale spend on a new Google Ads account without triggering a review?
Lees volledig antwoordThe safest way to scale spend on a new Google Ads account is through a structured 3-phase warming process: Foundation (Days 1-7), Growth (Days 8-14), and Scale (Days 15-21+), increasing budgets by 20-30% every 2-3 days while monitoring trust signals like...
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Answers
Reader
What words should I avoid in Facebook ads copy when promoting gambling or iGaming?
Lees volledig antwoordAvoid direct gambling terms like "bet," "casino," or "slots" in Facebook ad copy, and focus on indirect language like "entertainment platform" or "skill-based games." Always include responsible gambling disclaimers and geo-target only to licensed...
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Answers
Reader
What's the difference between renting and buying verified ad accounts for my campaigns?
Lees volledig antwoordRenting a verified ad account provides temporary access with lower upfront costs and automatic suspension replacements, ideal for short-term campaigns or testing. Buying offers permanent ownership, full control, and lifetime recovery support, making it...