Claim Your Google Ads Invalid Traffic Refund, Without the Headache

Why Google's Automated Refund Falls Short

Google Ads automatically credits your account for some invalid clicks, but studies suggest that between 14 and 25 per cent of paid clicks can be invalid, and Google's own detection often picks up just a fraction. Sophisticated invalid traffic (SIVT) from residential proxies, click farms and AI agents is designed to slip past Google's filters. The result is that you overpay for fake engagement while Google pockets the difference.

You can manually request refunds, but the process is opaque and eats up time. You need detailed evidence, accurate timestamps and a clear story, and even then Google might reject or underpay your claim. That's where Unled comes in.

What Unled Catches That DIY Tools Overlook

Most click-fraud tools depend on IP blocklists, but modern invalid traffic rarely comes from the same IP twice. Residential proxies rotate through millions of addresses, click farms use device farms and AI agents act like real people. DIY IP-blockers also can't protect Performance Max campaigns: Google blocks third-party access to PMax click data via its API, so real-time blocking is impossible.

Unled is a managed service that uses advanced behavioural analysis, device fingerprinting and machine learning to detect SIVT across every campaign type, including PMax, Search, Display and Video. We don't just block traffic: we build a case for your refund.

How Unled Recovers Your Google Ads Invalid Traffic Refund

Our process is straightforward and hands-off for you:

• Audit: We check your Google Ads account for invalid traffic patterns, pinpointing dodgy clicks and impressions.
• Evidence Collection: Our system logs detailed data, such as timestamps, user agents, IPs, device fingerprints and unusual behaviour, all meeting Google's refund requirements.
• Claim Submission: We put together and submit a full refund request to Google Ads support on your behalf, following up until it's sorted.
• Ongoing Protection: We keep an eye on your campaigns around the clock, block invalid traffic in real time and automatically file repeat refund claims.

You get a clear breakdown of what was recovered and what's been protected. No annual tie-in: you can cancel whenever you like.

Which Types of Invalid Traffic We Detect and Refund

Unled covers the full range of invalid traffic that Google might overlook:

• Competitor click fraud: Rivals clicking on your ads to burn through your budget.
• Click farms and bots: Automated scripts and human-run farms that churn out fake clicks.
• Residential proxy networks: Traffic directed through real user IP addresses to slip past detection.
• AI agent traffic: Bots that use machine learning to copy human browsing patterns... up 78 times year-on-year.
• Accidental and duplicate clicks: Misclicks or repeat clicks from the same person.

We also guard against budget-exhaustion attacks, where fraudsters quickly use up your daily budget with fake clicks.

Why Pick Unled Over DIY Tools or Other Services

Do-it-yourself tools need constant tweaking, miss PMax traffic, and don't handle refund claims. Other managed services might lock you into yearly contracts or rely on outdated detection methods. Unled is different:

• Managed end-to-end: We handle the detection, blocking, and refund submissions... you get on with your business.
• PMax compatible: Our own approach works with Performance Max despite API limitations.
• No long-term commitment: Month-to-month, leave whenever you like.
• Transparent reporting: See exactly what we found and reclaimed.

Our clients typically get back 5 to 20% of their ad spend in refunds alone, plus ongoing savings from fewer wasted clicks.